From Royalty-Free Tracks to Global Success: The Story Behind Epidemic Sound

In 2023, artists working with Epidemic Sound earned between USD $1,500 and $8,000 per track. This is a big jump from the $1,200–$6,000 range in 2022¹. This shows how Epidemic Sound has changed the music world, making it easier for creators and brands to find and use high-quality music and sound effects.

Started in 2009 by five Swedish entrepreneurs, Epidemic Sound aimed to solve music licensing problems. They wanted to help artists make a living and make it easier for users to find music¹. Now, Epidemic Sound is a top platform, with over 50,000 tracks and 200,000 sound effects. These are seen and heard over 2.5 billion times daily worldwide¹.

The Origins of Epidemic Sound

Epidemic Sound, a Swedish music licensing company, started in 2009. A group of entrepreneurs with TV and music backgrounds founded it². They wanted to solve the problems of the old music licensing system. They aimed to create a better system for creators, users, and consumers.

Founded in 2009 by Swedish Entrepreneurs

The Epidemic Sound founders knew the music licensing struggles well². Coming from Sweden, they saw how hard it was for artists to make a living. The old music industry didn’t always pay fair or on time³. This made them want to change the music licensing game.

Identifying Challenges in Music Licensing

The Epidemic Sound founders saw two big problems in music licensing. First, getting the right music for videos was hard and slow³. Second, artists had trouble making a steady income from their music.

Envisioning an Alternative Music Licensing System

The founders wanted to fix these issues with a new system. They dreamed of a platform that made licensing easy, paid creators fairly, and had great music for videos³.

“The traditional music industry was characterized by lagging and often low royalties, and it was hard to predict if a track would be successful or not. From this frustration, the founders envisioned an alternative music licensing system with fewer intermediaries, one that would benefit creators, users, and consumers.”

Epidemic Sound’s Innovative Business Model

At the heart of Epidemic Sound’s success is its unique music licensing subscription model. This royalty-free music platform has changed the game by offering creators a new way to get high-quality audio⁴.

With a subscription, users get unlimited access to over 50,000 tracks and 200,000 sound effects⁴. This lets content creators add great music to their projects easily, without worrying about copyright⁴. The epidemic sound business model is loved by many, making it easier to focus on creativity⁴.

Epidemic Sound is known worldwide, thanks to its partnerships with big names like YouTube, Instagram, and Twitch⁴. It works with influencers and production companies to offer custom music solutions⁴.

As the creative world keeps changing, Epidemic Sound keeps pushing the boundaries of innovation⁴. The company’s rebranding shows its commitment to giving brands, creators, and artists a seamless music experience⁴.

Epidemic Sound is all in on innovation and supporting its users’ artistic visions⁴. It’s always looking to grow, keeping its music licensing subscription model ahead of the curve⁴.

“Epidemic Sound’s subscription-based model has revolutionized the way we approach music licensing. It’s a game-changer for content creators who want to focus on their craft without worrying about complex copyright issues.”

– Industry Influencer⁵,

Unlimited Access to a Vast Catalog

Epidemic Sound gives creators and brands endless access to over 50,000 original tracks and 200,000 sound effects⁶. They keep adding to their music catalog by working with many talented artists⁷. This means they have a huge selection of music and sound effects for any project.

Over 50,000 Tracks and 200,000 Sound Effects

They have more than 40,000 tracks in different genres and over 90,000 sound effects⁸. This variety lets creators find the perfect music and sound effects for their work.

Continuous Collaboration with Artists and Composers

Epidemic Sound works closely with artists and composers from around the world⁷. This keeps their music library fresh and full of new tracks. Creators always have access to the latest and most popular music.

“Epidemic Sound’s music catalog and sound effects library have been invaluable in helping us create captivating and memorable content for our clients. The platform’s diverse offerings and user-friendly tools make the audio editing process seamless.”

– John Doe, Creative Director at XYZ Agency

Epidemic Sound’s Global Presence

Epidemic Sound has grown worldwide, opening offices in key places. They have bases in Stockholm, New York City, Los Angeles, Seoul, Berlin, London, and Oslo. Epidemic Sound’s global expansion lets them work with creators from all over. This has helped them grow and stay innovative in music licensing⁹.

They’ve also got big investors like EQT, Blackstone, and Creandum. These investors help Epidemic Sound grow and improve its music platform⁹.

Thanks to their global reach and investor support, Epidemic Sound is a top name in royalty-free music. They’re known for helping artists and creating new chances for collaboration¹⁰³.