Wegmans Poll – Ranked #2 in the 2018 Harris Poll Reputation Quotient Study®
Wegmans Food Markets, a family-owned supermarket chain with 95 stores in the northeast and mid-Atlantic region, was ranked #2 for corporate reputation among the 100 most visible companies, according to the 2018 Harris Poll Reputation Quotient® (RQ) study.
“We are so thankful for our employees, who make it possible for Wegmans to be recognized in this way,” says Colleen Wegman. “They make us proud and very grateful for the reputation they have earned on our behalf.”
The Annual RQ study begins with a Nomination Phase which is used to identify 100 companies with the most “visible” reputations according to the general public. The final list of the 100 most visible companies in the U.S. is measured in the RQ Ratings Section. This year’s rating interviews took place online between December 11 and January 12, 2018 among 25,800 U.S. adults to obtain an average of approximately 300 ratings per company.
Wegman’s Poll
Six dimensions are measured: Social Responsibility, Emotional Appeal, Products and Services, Vision and Leadership, Financial Performance and Workplace Environment.
Wegmans ranked #1 for Workplace Environment and was the only company to rank in the top 5 for all six dimensions. Wegmans was also one of only 10 companies to score an ‘excellent’ rating (80+) for social responsibility, ranking #2 in that dimension with a score of 82.3.
“The RQ® 2018 study reveals that consumers are increasingly interested in what a company stands for, how they engage with society and their community,” said The Harris Poll CEO, John Gerzema. “In this new world, reputation is a verb.”