Mumbai, India, July 27, 2013 –(PR.com)– TriVest Folio has launched a free Do-It-Yourself (DIY) personal investment tool to build a diversified portfolio of Indian Mutual Funds and ETFs. The goal is to empower Indians to start building an investment portfolio without having to rely on expensive portfolio managers and investment advisors.

TriVest Folio aims to lower costs and increase returns by finding the best performing cost conscious Mutual Funds and ETFs based on an investor’s risk appetite. They monitor your portfolio’s performance and provide you with timely rebalancing alerts along with weekly reports to keep you on track with your investment objectives.

According to Co-Founders – Sandip Southekal and Siddharth Choksi, the financial services in India are lacking in innovation and the time is right for newer and better models to develop. They strongly believe that by democratizing mutual fund information, investors can make their own well informed decisions when it comes to building their own investment portfolio while services like TriVest Folio assists them in asset allocation and portfolio monitoring to achieve superior returns.

Their basic plan is a completely free service for registered users.