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Beware of the False Potential Customerโ€ฆ

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4. They tell you they have to get back to you after they meet with the other partners..

You can eliminate this problem IMMEDIATELY by letting your first question be โ€œDo you have budget available now?โ€ If you are not talking to the person who has control of the purse strings you are wasting your time. If they tell you they donโ€™t have their budget ready yet.. kindly tell them to call you when they do. โ€œWhy donโ€™t we talk when youโ€™re ready to do a campaign so that I can advise you better?โ€

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