orlando, FL, July 25, 2013 –(PR.com)– We realize that business owners do various things to grow their businesses including online marketing, email marketing, sales calls and more. Increasing your ROI and can be as easy as adding a video to your website. Videos have become common on all types of websites, and companies are beginning to understand the competitive edge using videos can be in engaging their audiences, and introducing then new products, services, and provide how-to instructions for customers. Videos can be used on television and online, build search-optimized video libraries and target your preferred demographic segment of the market, increasing sales conversions and lowering advertising costs.
Statistic show customers are 85 percent more likely to buy after watching a product video. A recent Nielsen study found that 72 percent of video buyers increased their budgets in 2012. Among companies increasing their video budgets, 39 percent increased television spending as well because of the value they say in willing expanding their video budgets. About 41 percent of companies reallocated display advertising funds to video production.
It can be helpful to use case studies and customer testimonials in your video marketing campaigns to engage your audience. Producing testimonials by customers impresses your viewers by showing your level of commitment to customer opinion. You can use these case studies to promote your brands and reinforce your online reputation. Add a video to your website and watch your clicks, views and sales increase.
“I encourage my clients to utilize and post a copy of their video to YouTube because it is one of the most popular sites for online content and attracts attention from all search engines. Good videos don’t beat people over the head with sales messages but include strong calls to action,” stated Marcus Small, CEO of Domino Effect Productions, LLC.
About Domino Effect Productions, LLC:
Domino Effect Productions, LLC is a full service production company dedicated to producing original and unconventional content. Domino Effect only uses professional, high caliber, state-of-the-art filming, audio and editing equipment. The company seeks out the heart of the story and finds fresh ways to tell it through original creative treatments, scripts, talent casting, direction, and on-location production. Domino Effect Productions is committed to scaling the size and scope of every project to fit their clients’ budget. Clients receive big ideas with the right-sized solution. www.dominoeffectproductions.com